Some time back, while in US, I watched a documentary by a well-known
New York Times Journalist, Thomas Friedman on Outsourcing to India.

Instead of the usual India bashing, he presented an interesting
perspective on the Outsourcing. How is it effecting Indian culture,
and how the it benefits both ways (and also topics like Outsourcing
reducing terrorism).

Amongst lot of people he interviewed (Premji, Nilekani) he interviewed
an animation and gaming company in Bangalore.

The spin the animation company had on this issue was like this...

They recruit people (although generalised) people who comes from
families traditionally rooted in sculpture and tanjore paintings... So
the animation film (on Bal-Krishna) takes it's inspiration from
traditional Indian art. It's taking it to next levels.

The voice overs are done by actors from Hollywood (given the potential
international appeal of Bal - Krishna, amongst kids).

Similarly, the gaming industry though outsourced it's work to India
stands to benefit from the sales of these games (especially by rising
middle classes) in countries where middle class has increased buying
powers due to out-sourcing.

You can catch a glimpse of this hour long documentary at

http://www.nytimes.com/videopages/2004/05/26/opinion/20040526_INDIA_VIDEO.html?o\
ref=login


(Biography- http://www.nytimes.com/ref/opinion/FRIEDMAN-BIO.html)

Regards
Anshuman
Consultant (User Experience)
MindTree Consulting



On Wed, 29 Dec 2004 13:51:13 +0530, Sridhar Dhulipala <s.dhuli@...> wrote:
>
> Prasun and others, just in case you haven't already seen this, check
> out - "Animation India 2005 from Jan. 12 to 13". For the report go to
> - http://www.hindu.com/thehindu/holnus/006200412290311.htm
>
> Regards,
>
> Sridhar Dhulipala