This is the Yahoo Group for the students participating in MarkStrat - the marketing strategy competition, organized by PRiSM - The Marketing Cell, IIM Lucknow.
We take pleasure in annoucing the launch of the second phase of MarkStrat with another set of four live marketing projects. These are of TATA-AIG Life Insurance , TATA-AIG General Insurance, Nokia and Swarovski.
Kindly register yourself here and enter the details in the database section.
You shall receive two files upon joining the group -
1. About the event
2. Rules and Regulations for the competition
(In case you don't get the files, the same can be downloaded from the files section)
IMPORTANT : The project briefs can be downloaded from the files section.
For any queries related to MarkStrat please mail to prism@iiml.ac.in with subject line "MarkStrat_Query"